Four Phases of Business. Which One Are You In?

 Pre-Phase

Before beginning the first step in starting a new company is developing the business idea. Many people connect with me to discuss the latest and greatest idea for a new business. If...

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Small Business Owner Hiring Mistakes

Small Business Owner Hiring Mistakes

Hiring friends

First-time business owners get excited when their business starts to boom.  They may move into an office from their home, expand the size...

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Darlene's Story

FIRST GENERATION OF A NEW BREED

Either quit or grow. That is the way business is in the United States. You cannot be half-assed successful.”  - Desi Arnaz

Forty years ago if I...

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AT WHAT POINT DO YOU ASK FOR HELP?

The testimonial I most often hear is, “I wish I met you sooner.” This tells me business owners wait too long to ask for help. 

Per the Small Business Administration, 85% of all...

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Are Social Media Reviews From Real Customers?

42% of all online reviews are fake.  This statistic was published by Kim Komando citing a report from researchers at BestSEOcompanies. Some media sites set standards for how many positive...

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AN EMPLOYEE TODAY IS YOUR COMPETITOR TOMORROW

Successful businesses must protect themselves from an employee today becoming a future competitor. Many business owners don’t believe this could happen to them. I used to think so too. ...

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Business Owners Lack People Management Skills

Business Owners Lack People Management Skills

Recently I presented a webinar to SCORE (Service Corps of Retired Executives) guiding business owners on a variety of Exit Strategies.  In my...

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Strategy versus Marketing. Most business owners don't realize they need both plans.

 

Small Business Owners Do Not Know The Difference Between A Strategic Plan And A Marketing Plan.

Almost every business owner I meet tells me they need more customers so the first thing they do is...

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When Will Women Business Owners Get Off The Merry-Go-Round?

 

I recently spoke to a dynamic online women in a business roundtable. The topic of discussion was how to say ‘no’ in business decisions that result in making more money.

I selected this...

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What Is Your Goal For 2022?

2022 is upon us, and small businesses are struggling to reach out of the pandemic. Yet, per Vice President Kamala Harris, one-third of all small businesses in the United States closed due to covid....

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