Navigating the Three Major Areas of Managing a Business
As a business owner, your success hinges on effectively managing three key areas: marketing, operations, and finance. By mastering these aspects, you can ensure sustainable growth and long-term...
Why Bashing Your Competition is Bad for Business: Focus on Your Unique Strengths
I subscribe to many business consultants, coaches and advisors. It shocks me how many times I receive one of their emails or newsletters that targets their competitors in a negative manner.
In...
Creating a Business Brand: Beyond Brochures to Lasting Impressions
In the fast-paced and ever-evolving world of business, creating a brand is no longer just about designing an attractive brochure. While brochures are still a valuable tool, they are just one piece...
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Author
Darlene Ziebell
Author
Prominent entrepreneur, author, and business consultant Darlene Ziebell is excited to be writing this blog to help others navigate the world of business. This blog is one of several initiatives she has already launched to help entrepreneurs prepare for and overcome challenges in running a business. Darlene bases her methods on lessons learned from her own companies and hundreds of consulting clients. Read her articles and learn from the world's No.1 Business coach entrepreneurs wish they met sooner. She is a former CEO, Director, and public speaker. In addition to her MBA from Kellogg School of Management at Northwestern University, her extensive career consists of practical experience bootstrapping four startups and advising the Fortune 1000 as a management consultant.
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