Why Your Ideal Customer Needs to Know What Sets You Apart
In today's hyper-competitive market, the key to capturing the attention of your ideal customer lies in a simple, yet powerful concept: differentiation. Every small business owner must articulate...
Do You Have What It Takes to Be a Business Owner?
Being a business owner is a dream many aspire to, but do you truly have what it takes to succeed? The journey of entrepreneurship is paved with challenges and opportunities, and it's crucial to...
Embracing Independence Day: Opportunities for Business Owners in the United States
Independence Day, celebrated on July 4th, is a significant holiday in the United States. It's not only a time for fireworks, barbecues, and parades but also an excellent opportunity for business...
A Dying Art: Why Exceptional Customer Service is the Key to Small Business Success in the U.S.
In today's fast-paced world, exceptional customer service is becoming a rare commodity, especially in the United States. Small businesses, however, can leverage this opportunity to stand out by...
Non-Employer, Micro or Small Business. Which One Are You?
Non-Employer, Micro or Small Business. Which One Are You?
The Small Business Administration (SBA) of the United States, defines small businesses as having less than 500 employees. ...
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Author
Darlene Ziebell
Author
Prominent entrepreneur, author, and business consultant Darlene Ziebell is excited to be writing this blog to help others navigate the world of business. This blog is one of several initiatives she has already launched to help entrepreneurs prepare for and overcome challenges in running a business. Darlene bases her methods on lessons learned from her own companies and hundreds of consulting clients. Read her articles and learn from the world's No.1 Business coach entrepreneurs wish they met sooner. She is a former CEO, Director, and public speaker. In addition to her MBA from Kellogg School of Management at Northwestern University, her extensive career consists of practical experience bootstrapping four startups and advising the Fortune 1000 as a management consultant.
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