2022 is upon us, and small businesses are struggling to reach out of the pandemic. Yet, per Vice President Kamala Harris, one-third of all small businesses in the United States closed due to covid.
Over the past two decades, small businesses struggled for many reasons. Statistics show that only 15% of small business startups reach five years. Less than 9% of all small companies reach seven figures per year in sales, and less than 1% reach eight-figures.
The statistics are even worse for women business owners. Less than 4% of all women-owned businesses ever reach seven figures.
The SBA indicates there are more than 30M small businesses in the United States.
What are your goals for 2022, not only to survive but thrive? How will you become one of the 15% business owners reaching sustainability?
For your 2022 business strategy, consider taking steps to not only reach a specific number but strive to achieve long-term sustainability.
Here are some quick and easy action steps to follow in 2022:
Having a goal and knowing where your business is every day from that goal will keep you on track for success.
Written by Darlene Ziebell
Three-time member of WBE’s reaching seven-figure
Two-time member of business owners reaching eight figures
Consultant to more than 20% of the Fortune 1000
Most experienced small business advisor today
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