How An Aesop Fable Teaches Small Business Owners

In this short and concise video, small business owners learn the importance of market research. Using an experienced coach and mentor aides in the business startup and growth processes.

Created by Dalene Ziebell

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Author

Darlene Ziebell

Author

Prominent entrepreneur, author, and business consultant Darlene Ziebell is excited to be writing this blog to help others navigate the world of business. This blog is one of several initiatives she has already launched to help entrepreneurs prepare for and overcome challenges in running a business. Darlene bases her methods on lessons learned from her own companies and hundreds of consulting clients. She is a former CEO, Director, and public speaker. In addition to her MBA from Kellogg School of Management at Northwestern University, her extensive career consists of practical experience bootstrapping four startups and advising the Fortune 1000 as a management consultant.